For this second Poster Monday spot of the day we have a poster from Sonia Diaz and Gabriel Martinez, both members of “Un mundo Feliz” a collective of spanish designers interested in the creation, production and distribution of social and political committed posters.
Sonia Díaz is a graphic designer. She has several degrees; one in Fine Arts from the University of Salamanca, in Communication from the university Complutense of Madrid, and in Journalism from the university Carlos III of Madrid. She has also a Magister in Museography and studied psychology. She has lectured specialization and master courses on design, cultural management and exhibitions at the “Fundación Ortega y Gasset” from Madrid, and at the European Institute of Design. Currently she is teaching graphic design at the “Escuela Superior de Diseño” of Madrid.
Gabriel Martínez is also a graphic designer. He has a degree in Fine Arts from the University of Salamanca and studied philosophy. He has lectured at the “Escuela Superior de Arquitectura”, in the “Universidad Politécnica” of Madrid, in the European Institute of Design, at the Fine Arts School and in the University of Salamanca. Teaches graphic design at the “Escuela de Arte” nº 12 of Madrid.
The poster that we are featuring here today entitled “People Banks” was used in defense of the public education system and against the policy of cuts that has been implemented in Spain by the Popular Party (PP). The text of the original version was “public – private”. After this event they adapted the design to support the Occupy movement because they observe that the design could express the world wide known slogan “We are the 99%”.
The poster has a very iconic image, easy to remember and to understand. It faces the viewer directly with the problem: fat – bones, full – empty, everything – anything, power – no power, rich – poor and so on.
The guys from “Un mundo feliz” likes to design and collect images that can be continuously reused. They tend to use pictograms and simple images that can be easily reproduce to transmit clear messages. If you would like to know more about their work visit their website. And remember to submit your posters for the next Poster Monday.