Are you working on some posters designs for next year and don’t know what color to use? Pantone has the answer for you: Masala! This is the name of the new tone that Pantone has chosen to be the color of 2015.

“Hardy, robust, satisfying, fulfilling. At the same time there’s a certain glamour that’s attached to this color,” is how Leatrice Eiseman, executive director of the Pantone Color Institute describes this earthy hue. Pantone’s yearly picks can herald a marked presence of a color in fashion, beauty, housewares, home and industrial design and consumer packaging, though some years the influence is stronger than others.

The color has been well received by some and has suffered strong critiques from others. What do you think? How do you feel about the color? Do you think you will use it?

via KRQE news