World’s greatest football event will be celebrated next year, being Russia the host. And, as every great, popular world event, it needs a great poster to show, in an image, the main essence of the occasion! And what better opportunity for a russian artist to give body and soul to the poster, by the hand of Igor Gurovich.
With just three days to go the Final Draw for the 2018 FIFA World Cup™ in the Russian capital, the famed Moscow Metro held the unveiling of the last remaining visual icon of the event: the poster.
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