The last Poster Monday spot of October entitled “Stay Home” belongs to Filippos Fragkogiannis from Athens, Greece. He holds an MA in Visual Communication, and a BA in Graphic Design from Vakalo Art & Design College and the University of Derby. Having collaborated with acclaimed graphic and type designers, in 2019 he established his own practice. His research-based approach is rooted in semiotics, symbolism and the structure of visual language. With a genuine passion for typography, Filippos designs posters, print collateral and visual identities. Is member of AIGA and ISTD since 2020.
About “Stay Home” Poster, following the arrival of the Covid-19 pandemic, Poster Jam’s monthly challenge featuring the word “Home” took on new dimensions. This poster was widely circulated on the web and submitted to various Covid-related design initiatives around the world. The light blue color marks a health and hygiene emergency by closely relating to the color used for water, sterilization and hygiene representations. The poster’s visual impact is subtle while eliciting reliability, acceptance and safety to the viewer. For conveying the message, the widely recognizable font Helvetica is applied on a large scale. Its use relates to the simplicity of the instruction, communicated on a global level, calling for vigilance and adherence. The illustration of crossed arms, found in the letter B of Typefesse Pleine, represents the body part that should be thoroughly disinfected according to state instructions. The gesture of crossing arms can be seen as defensive body language while the form of the letter is reminiscent of a house roof or a bird’s wings, both referencing the notion of safety.
If you want to find out more about Filippos Fragkogiannis visit his website.
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