Published in 2006 this book was one of the first to address the relevance of the poster as a medium within the climate of ever-evolving electronic communication. The authors pose the question: Is the traditional democracy and accessibility of the public poster still relevant, when contrasted with the closely targeted audience of the electronic media?
Written by Malcolm Frost, the book includes contributions by Aidan Winterburn, Angharad Lewis, Massimo Vignelli, Catherine Slessor and Bob Gill. The history of the poster and contemporary approaches are discussed, as well as poster-specific graphics, illustration, photography and typography. More than 100 posters are presented, each with an illuminating discussion of the problem, solution, background, budget and mechanical details. A highly entertaining, contemporary and informative book about an enduring art form. You can browse the book via Google Books or buy it on Amazon.