During political campaigns it is common to see a mass of posters featuring the face of political candidates pasted on the streets. But what happens when the campaign ends? They become garbage that pollutes the streets or ends up as waste in the landfills.
To solve this messy situation, JWT Advertising Agency, in cooperation with Mobilidade Urbana Sustenável came up with an interesting alternative. What if upcycled stands would turn into practical and beautiful parts of a house? And even better – what if you could do some of them yourself?
Puzzled? Just check out the video and let us know what you think!