Victor de Castro Garcia was born in Rio de Janeiro. His mother was a classic dancer and his grandfather fled the war in Europe to Brazil and was a jewelry designer, and his father worked as a dentist. Victor decided to study graphic design and took courses in advertising and design in London. After his internship Victor worked for some years as a designer and stayed for almost 18 years as an Art Director at J. Walter Thompson Advertising. Now he works as a freelance designer and loves making posters for plays in theaters.
The poster featured for this Poster Monday spot is entitled “Fast Food Violence”. It was created in 1998 and at that time Rio de Janeiro had many cases of children hit by lost bullets fired by drug dealers or by the police themselves in conflicts in the favelas. It was a very violent time and the Association of Graphic Design in Brazil has launched a contest for the biennial with the theme being violence. “I then decided to make this poster with only 3 objects found on the street and that quickly represented what was happening: a rifle bullet, a very small doll about 2 centimeters high and a sheet of income taxes. I think this poster still makes us think how much we are hit everyday by different means and ways of violence and that we can never forget that in this pyramid children are the most innocent and most affected.” says Victor.
If you would like to submit a poster to be featured on Poster Mondays find all the info you need to participate on our submissions page.